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Oxford University Press announces completion of journal content migration

22 September 2010

Oxford University Press (OUP) is pleased to announce the successful migration of its 1.2 million online journal articles to its new HighWire 2.0 platform.

The move has allowed OUP to develop a more user-friendly and dynamic online experience of its journals, responding to the increasingly rapid pace of change demanded in online publishing and strengthening OUP’s position within the industry. The re-engineered Oxford Journals site has been designed around proven web publishing standards powered by HighWire Press’s H2O web technologies.

Richard O’Beirne, Online Publishing Manager at OUP, said: ‘OUP's mission is to disseminate the high-quality research in our publications as widely as possible: H2O enables this through its application of web publishing standards and through its increased usability for readers. The technology also allows us to deliver the next generation of services for our online publications which will provide our content to readers through multiple channels.’

The upgrade provides various enhancements in how articles are displayed including a cleaner and more readable page layout, improvements to image display, flexible page delivery to different devices, and easier navigation. In response to the fact that over 60 per cent of users are linking deep into content from search engines, journal articles now display contextual information alongside content, effectively making every page a home page.

The majority of the changes are behind-the-scenes to underlying technology that is not visible to users. Services such as access control are unchanged and linking syntaxes have been migrated so that there will be no effect on library and third party linking mechanisms.

Twenty pilot sites were successfully transferred during January and February followed by the remaining 223 journals in August and September. The initial project has migrated all journal content on to the new platform. Further design and functionality enhancements will be made during 2010 and beyond.

For more information, please contact:

Lizzie Shannon-Little
Communications Executive
Academic and Journals Divisions
Oxford University Press
+44 (0)1865 353043
lizzie.shannonlittle@oup.com

Notes to editors
Oxford University Press, a department of the University of Oxford, furthers the University’s objective of excellence in research, scholarship, and education by publishing worldwide. The world's largest and most international university press, Oxford University Press currently publishes more than 6,000 new publications per year, has offices in around fifty countries, and employs some 5,000 people worldwide. It has become familiar to millions through a diverse publishing programme that includes scholarly works in all academic disciplines, bibles, music, school and college textbooks, children's books, materials for teaching English as a foreign language, business books, dictionaries and reference books, and journals. Read more about OUP.